PANDACUAN Game Online PC x Ben Hewett

Brief

After establishing itself as the leader in eSignatures, DocuSign faced a pivotal moment. With a strong foothold with real estate customers, DocuSign aimed to diversify its reach by expanding into new verticals. This ambitious goal drove the need to radically overhaul its platform to enhance scalability, streamline processes, and facilitate integration with partner platforms.

Details

Visual identity and brand design
eSignature app
Design system
Built on iOS and Android

Role

Digital strategy
Brand strategy
Creative direction

Approach

A year-long design and development process started with extensive user research and feedback. This approach aimed to understand the nuanced needs of customers across different verticals and the specific challenges of integrating with partner platforms.

Developing a new design language was paramount to ensuring consistency across the application suite and within other online and offline marketing channels. The hallmark “sign arrow” and signature elements were leveraged as primary branded graphic elements used across the apps and other channels.

The dashboard was designed for busy professionals. It showed document statuses—pending signatures and drafts—at a glance, alongside a Send a Document button for immediate action that quickly got users into the Sign & Send flow. Quick shortcuts for signature creation and cloud storage links underscore efficiency and ease of use.

Once users enter the Sign & Send flow, they could quickly select how to import their documents, add signers, and send them for their review and signature.

The final document signature process was effortless. Users could sign manually or use pre-defined signature presets at a tap. Once complete, all parties received an email that provided access to the fully executed documents.

Results

DocuSign’s platform overhaul marked a significant milestone in its evolution from an eSignature-focused experience to a comprehensive business transaction management solution targeting audiences across verticals. This flexibility allowed for integrations with platforms like Salesforce, Microsoft, and Google. DocuSign expanded its service offerings by focusing on scalability, integration, and a unified experience, solidifying its position as an industry leader in digital transaction management.

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PANDACUAN GAME ONLINE PC

PANDACUAN GAME ONLINE PC — DocuSign

The number one way to get business done digitally

Brief

Approach

Results